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Management & Computer Applications · Undergraduate

Bachelor of Business Administration

Management · Marketing · Finance

About the programme

A management foundation with case studies, live projects and soft-skills training, built to feed into MBA programmes and entry-level corporate roles.

Programme highlights

  • Live industry projects
  • Soft-skills & aptitude every semester
  • Entrepreneurship & incubation cell
  • MBA-oriented mentoring

Curriculum structure

Year 1Principles of Management, Economics, Accounting
Year 2Marketing, HRM, Financial Management, Operations
Year 3Strategy, Business Analytics, Internship & Project

Indicative structure under the autonomous Choice Based Credit System (CBCS). Detailed syllabi are approved by the Board of Studies each year.

Eligibility

Intermediate (any stream) from a recognised board.

Career & progression paths

Sales & marketingHuman resourcesBanking & BFSIMBA / PGDM
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